Expenditure incurred on Promotion for Brand ‘Snapdeal’ is purely Revenue in Nature: ITAT [Read Order]

Expenditure - promotion - Snapdeal - revenue - ITAT - Taxscan

The Delhi Bench of Income Tax Appellate Tribunal (ITAT) held that the expenditure incurred on promotion for brand ‘Snapdeal’ is purely revenue in nature. The assessee, M/s. Jasper Infotech Pvt. Ltd. is a company engaged in the business of marketing services under the brand name of ‘Snapdeal’ in India. It filed its return of income…

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