MBA Vacancy in Freshworks

Freshworks invited applications for the post of Lead Partner Marketing - AWS.

Qualification:

• MBA

Responsibilities:

1. Alliance Management:
   • Build and maintain a strong relationship with AWS marketing and alliance teams.
   • Serve as the primary point of contact for all marketing activities related to the AWS partnership.
2. Strategy Development:
   • Develop and execute a comprehensive marketing strategy in collaboration with AWS to drive joint business objectives.
   • Identify and prioritize marketing opportunities and campaigns that align with both our company’s and AWS’s goals.
3. Campaign Planning and Execution:
   • Plan, develop, and implement joint marketing campaigns, including digital marketing, events, webinars, and content marketing.
   • Manage the end-to-end execution of campaigns, ensuring timely delivery and performance tracking.
4. Content Creation:
   • Collaborate with internal teams and AWS to create compelling content, such as case studies, whitepapers, blogs, and videos, that highlight the benefits of our solutions on the AWS platform.
   • Ensure all content is aligned with AWS brand guidelines and messaging.
5. Performance Measurement:
   • Monitor and analyze the performance of joint marketing activities and campaigns.
   • Provide regular reporting on key metrics and insights to stakeholders.
6. Budget Management:
   • Manage the marketing budget allocated for AWS alliance activities.
   • Ensure optimal use of funds to achieve the highest return on investment.
7. Collaboration and Communication:
   • Work closely with sales, product, and other marketing teams to align joint efforts and maximize impact.
   • Communicate regularly with AWS partners to ensure alignment and mutual understanding of goals and activities.
8. Event Management:
   • Coordinate and manage joint events, including trade shows, conferences, and AWS-sponsored events.
   • Ensure effective representation and promotion of our solutions at these events

Job Location: Bengaluru, Karnataka, India
For more details and to apply, click here

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