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![What You See isn’t What You Pay: ITAT Rules High Tag Prices in Jewellery is Sales Strategy, Not Tax Evasion, Deletes Addition [Read Order] What You See isn’t What You Pay: ITAT Rules High Tag Prices in Jewellery is Sales Strategy, Not Tax Evasion, Deletes Addition [Read Order]](https://images.taxscan.in/h-upload/2025/12/15/500x300_2112322-itat-quashes-assessment-order-and-penalty-taxscan.webp)
What You See isn’t What You Pay: ITAT Rules High Tag Prices in Jewellery is Sales Strategy, Not Tax Evasion, Deletes Addition [Read Order]
The Mumbai Bench of the Income Tax Appellate Tribunal ( ITAT ) has held that high/inflated “tag prices” displayed on jewellery items are part of a...



![Relief for Vodafone West Ltd: ITAT Allows Deduction u/s 80IA on SFIS Income, Cites Broader Language of S. 80IA(2A) [Read Order] Relief for Vodafone West Ltd: ITAT Allows Deduction u/s 80IA on SFIS Income, Cites Broader Language of S. 80IA(2A) [Read Order]](https://images.taxscan.in/h-upload/2025/12/13/250x150_2112002-relief-vodafone-west-ltd-itat-deduction-sfis-income-cites-language-taxscan.webp)
![Relief for Vodafone West Ltd: ITAT Deletes Addition on Trade Discount, Rules Trade Discount to Prepaid Distributors is Not Commission [Read Order] Relief for Vodafone West Ltd: ITAT Deletes Addition on Trade Discount, Rules Trade Discount to Prepaid Distributors is Not Commission [Read Order]](https://images.taxscan.in/h-upload/2025/12/13/250x150_2111998-relief-vodafone-west-ltd-itat-deletes-addition-trade-discount-rules-trade-discount-prepaid-distributors-not-commission-taxscan.webp)
![Vodafone West Ltd Gets Relief: ITAT Deletes Disallowance of Roaming Charges, Citing Binding Precedent on Non-Deduction of Tax [Read Order] Vodafone West Ltd Gets Relief: ITAT Deletes Disallowance of Roaming Charges, Citing Binding Precedent on Non-Deduction of Tax [Read Order]](https://images.taxscan.in/h-upload/2025/12/13/250x150_2112001-itat-mumbai-vodafone-disallowance-roaming-charges-citing-binding-precedent-non-deduction-of-tax-taxscan.webp)
![Relief for Vodafone West Ltd: ITAT Deletes Disallowance of Depreciation on Passive Infrastructure Transfer, Rules it to be a Valid Gift [Read Order] Relief for Vodafone West Ltd: ITAT Deletes Disallowance of Depreciation on Passive Infrastructure Transfer, Rules it to be a Valid Gift [Read Order]](https://images.taxscan.in/h-upload/2025/12/13/250x150_2111976-81b8360e-5f3e-4c6e-be34-f39d728a5b0a.webp)
![ITAT Remands 26AS Mismatch to AO for Verification of Actual Receipts and TDS Credits for Accurate Income Reporting [Read Order] ITAT Remands 26AS Mismatch to AO for Verification of Actual Receipts and TDS Credits for Accurate Income Reporting [Read Order]](https://images.taxscan.in/h-upload/2025/11/29/500x300_2108711-itat-directs-re-adjudication-taxscan.webp)
![ITAT Upholds Assessee’s Consistent 70:30 Allocation of Sales Promotion and Financial Expenses Between Revenue and Capital Work-in-Progress [Read Order] ITAT Upholds Assessee’s Consistent 70:30 Allocation of Sales Promotion and Financial Expenses Between Revenue and Capital Work-in-Progress [Read Order]](https://images.taxscan.in/h-upload/2025/11/29/500x300_2108710-itat-assessee-sales-promotion-financial-expenses-revenue-capital-taxscan.webp)
![ITAT Upholds 153C Assessments but Deletes Cash Payment Additions for Lack of Corroboration and No Cross-Examination [Read Order] ITAT Upholds 153C Assessments but Deletes Cash Payment Additions for Lack of Corroboration and No Cross-Examination [Read Order]](/images/placeholder.jpg)
![Preity Good News!’ ITAT Quashes ₹10.84 Cr Income Tax Addition against Bollywood Actress Preity Zinta [Read Order] Preity Good News!’ ITAT Quashes ₹10.84 Cr Income Tax Addition against Bollywood Actress Preity Zinta [Read Order]](https://images.taxscan.in/h-upload/2025/12/03/500x300_2109886-d6e09dab-5caa-41e2-8a12-3633fad29303.webp)
![MAT u/s 115JB Inapplicable to Banks: ITAT affirms Deletion of ₹305.49 Cr Penalty on Central Bank [Read Order] MAT u/s 115JB Inapplicable to Banks: ITAT affirms Deletion of ₹305.49 Cr Penalty on Central Bank [Read Order]](https://images.taxscan.in/h-upload/2025/11/29/500x300_2108717-itat-mumbai-central-bank-taxscan.webp)
![WhatsApp Chat Between Buyer’s Son and Accountant Has No Evidentiary Value Without 65B Certificate: ITAT deletes S.69A Addition [Read Order] WhatsApp Chat Between Buyer’s Son and Accountant Has No Evidentiary Value Without 65B Certificate: ITAT deletes S.69A Addition [Read Order]](https://images.taxscan.in/h-upload/2025/11/24/500x300_2107539-whatsapp-chat-itat-taxscan.webp)
![Goodwill Arising on Amalgamation Qualifies as Intangible Asset Eligible for Depreciation u/s 32(1)(ii) of Income Tax Act: ITAT [Read Order] Goodwill Arising on Amalgamation Qualifies as Intangible Asset Eligible for Depreciation u/s 32(1)(ii) of Income Tax Act: ITAT [Read Order]](https://images.taxscan.in/h-upload/2025/11/17/500x300_2106016-itat-ruling-goodwill-asset-taxscan-.webp)