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![No Disallowance u/s 37 of Income Tax Act can be made on Expenditure of Advertisement and Sales Promotion in Absence of Evidence that Benefit Third Party: ITAT [Read Order] No Disallowance u/s 37 of Income Tax Act can be made on Expenditure of Advertisement and Sales Promotion in Absence of Evidence that Benefit Third Party: ITAT [Read Order]](https://www.taxscan.in/wp-content/uploads/2023/09/No-Disallowance-Income-Tax-Act-Expenditure-Advertisement-and-Sales-Promotion-Absence-of-Evidence-that-Benefit-Third-Party-ITAT.jpg)
No Disallowance u/s 37 of Income Tax Act can be made on Expenditure of Advertisement and Sales Promotion in Absence of Evidence that Benefit Third Party: ITAT [Read Order]
The Mumbai Bench of Income Tax Appellate Tribunal (ITAT) held that in absence of any evidence placed by the Assesing Officer(AO) that the expenditure...